Flowers have conveyed thoughts and feelings to human beings for centuries in ways words often can’t. In all cultures, blooms have been used to symbolize love,…

Color represents the pulse of a floral design, able to bring joy, relaxation, memory and passion before any words are exchanged. In floristry, knowledge of how…

Seasonal floristry asks designers to match their efforts with the natural system that rules over the plant world, and what you get are arrangements that ring…

Floristry confidence does not just appear one day, it’s something that grows with time as you actively attempt to improve. Newcomers sometimes come to their first arrangements…